OUR FOUNDER

The Gen Z Nexus is the brainchild of Amaanat Rekhi, a 15 year old who found herself in a room of government officials, marketing managers and thought-leaders who were continuously discussing ways to capture the interest of young people. The only problem was that no one was talking to them — just at them. 

 

The Gen Z Nexus is the voice of a neglected generation. Amaanat is a changemaker with a passion for promoting entrepreneurship and catalysing long term social impact. She launched The Gen Z Nexus with an aim to bridge the gap between marketing brands and Gen Z. She works with an incredible team of brilliant young people from around the world to aid brands in acquiring the best results.