ABOUT US
GEN Z IS NOT AN APPROACHING FORCE - WE ARE ALREADY HERE.
Gen Z (born 1995 to 2010) are the most social-media-savvy generation, the most progressive and racially and ethnically diverse generation, and the most well educated. A Bank of America Research report forecasted that Gen Z's income will rise to $33 trillion in 2030 and exceed that of millennials 2031. With Gen Z already controlling 40% of global consumer power, the stakes are high for organisations to understand Gen Z. From Fortune 500 companies to revolutionary startups, The Gen Z Nexus is here to help.
WHO WE ARE
The Gen Z Nexus is a global next gen community of entrepreneurs, innovators and thought leaders, striving to help you authentically engage next gen audiences. We aim to transform your brand by providing you with game-changing insights on how to reach the first generation growing up truly digitally-immersed. We're for Gen Z, by Gen Z.
WHAT WE DO
The Gen Z Nexus focuses on catalysing business transformation through providing consultancy services to businesses and social enterprises from a Gen Z perspective. Through organising innovation workshops and leading strategic discussions, we provide actionable insights on how best to engage Gen Z audiences. We implement strategies that drive innovation and insights to help you foresee pivotal cultural shifts before your competition does. From focus groups to beta testing to product feedback, we can help you capture the interest of the world's most influential generation.​
